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Looking for a way to boost innovation?

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See how we work


Design Thinking is a way to realize innovation . It`s all about human centeredness, hands-on approach, & iteration & learning and we love it.

 

Needfinding

Field Research in Columbia

Brainstorming

Synthesis

Ideation

Prototyping

Scenario Prototype

Wireframe Paper Prototoype

Teambuilding: Paperbike Challenge

What Design Thinking can do for your business :

For whom is Design Thinking suitable?

- For all the companies that want to tackle the following,challenges

  • Establishing new business models
  • Idea-boost from outside
  • Challenging current structures
  • Developing new product and service prototypes

See for yourself, what past project partners say about Design Thinking @ HSG

marco-müller-foto

Marco Mueller
Senior product designer innovation division blue ocean Haufe-Lexware

“ Innovations are always the easiest source differentiation and competitive advantage. of but how to get started? Design thinking provides an excellent approach to understand and solve customers’ needs. for us, it is not only a process – it is a mindset to find value innovations for our customers.”

oncet

Dr. Sabine Gorynia
CEO Oncotest GmbH

„I gained a vast amount of new insights on how to approach and tackle challenges. The workshop was interactive and practical. I enjoyed interviewing random people on the streets of Berne, seeing things from various perspectives before looking for solutions. We put ourselves into «the customer’s shoes» and understood their needs. I very much recommend this workshop, it was definitely a great experience.“

Henning Strobel, Product Manager2

Henning Strobel
Product Manager
Siemens AG

„The Professional Training provided great insights and hands-on tools on how to create real, human-centered innovation. The team made sure to provide support and simultaneously challenge the generated concepts wherever needed. For two days, we were constantly motivated to leave our comfort zone and generate radically new ideas. The quality and originality of the results presented at the end speak for themselves. All in all, a mind-blowing event that  anyone interested in innovation and business should experience.“

Partner


Audi

Helvetia

Merck

UBS

Swisscom

THYSSENKRUPP

ALLIANZ

HAUFE LEXWARE

Deutsche Telekom

Sanofi

Audi

Boehringer Ingelheim

Sura Colombia

basf

SAP

Clariant

EMD Millipore

Roche

BMW

Heidelberger Druckmaschinen

Netposa

Genentech

Company Examples


Haufe-Lexware Case 2011

Audi Case 2011

Clariant Case 2013

Audi Case 2013

Startups that arose...




Do you want to learn more about the way we work? Take a look at the micro cycle

click here for micro cycle

THE TEAM


Prof. Dr. Falk Uebernickel

Professor for Information Management and Business Innovation

Dr. Joseph Press

Visiting Faculty Member / Design & Innovation Leadership

Dr. Michael Klaas

Jennifer Hehn

Executive Director

Nihan Altug

Design Thinking Coach

Dr. Rachel Brooks

Manager at the Executive School of Management Technology and Law (ES-HSG)

Prof. Dr. Larry Leifer

Emanuel Stöckli

PhD Student

Veselina Milanova

PhD Student

Do you like our work so far?
Why not buy our book for yourself?

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Buy book NOW!

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Let's get in touch

Want to discus your ideas for a new project or just want to say hi? It's all good, we'd love to connect with you. Just fill out the form aside or contact us via the details below.

Contact details
Unterer Graben 21
9000 St.Gallen, Switzerland

designthinking@unisg.ch
+41 71 224 38 27